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Regulation and best practices in public and nonprofit marketing
The volume contains the papers presented during the 9th International Congress of the International Association on Public and Nonprofit Marketing (IAPNM) entitled "Regulation and Best Practices in Public and Nonprofit Marketing". Structured in accordance with the sessions of the mentioned Congress, the volume includes papers and relevant contributions on marketing research development in the publi…
Contributors
- Matei, Lucica
- Dinu, Teodora
Publisher
- The Economica Publ. House
Subject
- Social problems and services
- Sociology & anthropology
- Social sciences, sociology, anthropology
- Economics
- Social Marketing; Marketing in Public Administrations; Reviving and Reinventing Public Marketing; Marketing Fits Local Development; Marketing and Health Institutions and Social Assistance; Transferring Public and Nonprofit Marketing Best Practices to South-Eastern Europe; The Path to Corporate Social Responsibility (CSR); Marketing in Nonprofit Organizations; Marketing and Higher Education Institutions
- Social Welfare
- Marketing
- Social Policy
- Organizational Sociology
- Social welfare
- Economics
Type of item
- Konferenzband
Contributors
- Matei, Lucica
- Dinu, Teodora
Publisher
- The Economica Publ. House
Subject
- Social problems and services
- Sociology & anthropology
- Social sciences, sociology, anthropology
- Economics
- Social Marketing; Marketing in Public Administrations; Reviving and Reinventing Public Marketing; Marketing Fits Local Development; Marketing and Health Institutions and Social Assistance; Transferring Public and Nonprofit Marketing Best Practices to South-Eastern Europe; The Path to Corporate Social Responsibility (CSR); Marketing in Nonprofit Organizations; Marketing and Higher Education Institutions
- Social Welfare
- Marketing
- Social Policy
- Organizational Sociology
- Social welfare
- Economics
Type of item
- Konferenzband
Providing institution
Aggregator
Rights statement for the media in this item (unless otherwise specified)
- http://creativecommons.org/licenses/by-nc-nd/4.0/
Rights
- GESIS - Leibniz-Institut für Sozialwissenschaften. Bibliothek Köln
Creation date
- 2010
- 2010
Provenance
- Status: Veröffentlichungsversion; begutachtet
Identifier
- oai:gesis.izsoz.de:document/12714
- 978-973-709-514-5
- http://www.ssoar.info/ssoar/handle/document/12714
- urn:nbn:de:0168-ssoar-127146
- http://www.ssoar.info/ssoar/bitstream/handle/document/12714/ssoar-2010-matei_et_al-regulation_and_best_practices_in.pdf?sequence=1
- http://www.deutsche-digitale-bibliothek.de/item/C2GKIAL3AFYTPB3QMEUW4TQNCW5DXMS5
Extent
- Seite(n): 661
Format
- application/pdf
Language
- eng
- eng
Year
- 2010
Providing country
- Germany
Collection name
First time published on Europeana
- 2022-01-21T09:51:58.264Z
Last time updated from providing institution
- 2022-01-21T09:51:58.264Z